설화수 9 9
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작성일 21-09-21 01:23본문
Download : 설화수 9 9 .pptx
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S u l .w h a .s o o.
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Contents
1. Brand Selection
2. Situation Analysis
3. Developing Advertising Strategy
5. Media
4. Creative Plan
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We select the brand ‘Sulwhasoo’
1. Brand Selection
A brand that pursues an epigyny of aesthetics
By using the original resources from nature to take care of ones beauty, and to develop an inter-relationship between human and nature
-To benefit the skin by making a body and mind that controls the inner side
-The combination of ancient wisdom and modern technology
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2. Situation Analysis
‘Sulwhasoo’ will go to China
Rising interest among Chinese on Korean cosmetics
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3. Developing Advertising Strategy
Advertising objectives
To get a positive image by asserting its development of
a certified eco-friendly organic product
Target audiences
High class (privileged) Chinese women between their 30s and 60s
who enjoy spending for beauty
Product Image and product personali…(생략(省略))
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Download : 설화수 9 9 .pptx( 96 )
레포트/기타
설화수 9 9 , 설화수 9 9 기타레포트 , 설화수
설화수 9 9
설화수 9 9
순서
설화수,기타,레포트
다.